This builds towards 14 simultaneous Smirnoff parties in different countries on 27 November. Each country will “export” their party ideas to another country. So Smirnoff’s UK night out could be a Brazilian extravaganza while Australians may experience the best-of-British night out. Other countries taking part include the US, India, Poland, Venezuela, Argentina and Lebanon.
“This is an ambitious undertaking, the likes of which has never been attempted before by the brand,” said Anita Robinson, marketing director for Smirnoff GB.
Check out the beauties at the event………
